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Finished on-camera scenarios with hooks, exact spoken scripts, shooting direction, and platform targets.
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Write a video idea
Describe the idea in one sentence. A full bilingual shooting script (hook, scenes, camera direction, CTA) gets generated for it.
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Auto-generated nightly from your four-part content pillars.
Use this setup for every video below:
Target platform: LinkedIn and Instagram Reels Target length: 40 seconds
Exact spoken script:
Hook, seconds 0–3: “What does a first-place global usability win actually prove?”
Body: “In 2020, the eToy app won first place globally in the World Usability Day Challenge. That result is the clearest proof in my career that usability is not decoration; it is the work. I started my digital design career in 2009, and since then I have built experience across UI/UX and product design. When I share this story, the point is not the trophy. The point is to show how I think: make the product clear, useful, and easy to use.”
Closing CTA: “If your product needs that level of clarity, send me a message and let’s discuss it.”
On-screen text overlays in addition to burned-in captions: “2020” → “eToy app” → “1st place globally” → “World Usability Day Challenge” → “Usability is the work” → “Message me to discuss your product.”
Content pillar and real reference: Proof and credibility — the eToy app’s 2020 first-place global win in the World Usability Day Challenge.
Target platform: LinkedIn and Instagram Reels Target length: 35 seconds
Exact spoken script:
Hook, seconds 0–3: “What if the real usability fix starts after launch?”
Body: “For the Ministry of Economy & Commerce in Qatar, continuous post-launch usability testing reduced post-launch design issues by 25%. That is why I do not treat launch as the finish line. I use feedback after release to find the issues that real users encounter, then keep improving the experience. A product can look complete and still have work left to do.”
Closing CTA: “If your post-launch experience needs a closer look, message me and let’s talk.”
On-screen text overlays in addition to burned-in captions: “Qatar Ministry project” → “25% fewer post-launch design issues” → “Launch is not the finish line” → “Keep testing after release.”
Content pillar and real reference: Proof story — Ministry of Economy & Commerce, Qatar; continuous post-launch usability testing reduced post-launch design issues by 25%.
Target platform: LinkedIn and Instagram Reels Target length: 40 seconds
Exact spoken script:
Hook, seconds 0–3: “A modular design system raised operational efficiency by 20%.”
Body: “That was a real result from my UX/UI Design Lead work at Publicis Sapient across enterprise and government platforms in the UAE. The lesson is simple: a design system is not just a component library. When it is modular, it can help teams work more efficiently across platforms. I care about the structure behind the interface because consistency should make the work clearer and faster.”
Closing CTA: “If your teams are feeling the cost of inconsistency, send me a message.”
On-screen text overlays in addition to burned-in captions: “Publicis Sapient” → “UAE enterprise + government platforms” → “+20% operational efficiency” → “System thinking, not just screens” → “Message me.”
Content pillar and real reference: Proof story — Publicis Sapient UX/UI Design Lead work; a modular design system raised operational efficiency by 20% across enterprise and government platforms in the UAE.
Target platform: LinkedIn and Instagram Reels Target length: 35 seconds
Exact spoken script:
Hook, seconds 0–3: “Myth: usability testing is finished when the product launches.”
Body: “The Qatar Ministry of Economy & Commerce project taught me the opposite. Continuous post-launch usability testing reduced post-launch design issues by 25%. Launch is a point in the product’s life, not proof that every experience is working. Keep testing, keep learning, and keep fixing what users show you.”
Closing CTA: “Save this if your team treats launch as the finish line, and message me if you want help building the next feedback loop.”
On-screen text overlays in addition to burned-in captions: “MYTH” → “Testing does not end at launch” → “Qatar Ministry of Economy & Commerce” → “25% reduction in post-launch design issues” → “Keep learning after release.”
Content pillar and real reference: Myth-busting education — the Qatar Ministry of Economy & Commerce result of 25% fewer post-launch design issues through continuous post-launch usability testing.
Target platform: LinkedIn and Instagram Reels Target length: 40 seconds
Exact spoken script:
Hook, seconds 0–3: “Six steps can turn a vague product idea into a design you can review.”
Body: “My process starts with a Discovery Call. Then I move through Research & Strategy, Wireframing, Visual Design, Prototyping & Review, and Launch & Support. Each step gives us a clear moment to ask questions, make decisions, and keep the work aligned. The goal is a process you can follow, not a black box you have to trust blindly.”
Closing CTA: “If you want to see how this process could fit your project, send me a message.”
On-screen text overlays in addition to burned-in captions: “1. Discovery Call” → “2. Research & Strategy” → “3. Wireframing” → “4. Visual Design” → “5. Prototyping & Review” → “6. Launch & Support” → “A clear process from idea to support.”
Content pillar and real reference: Behind the process — Nazzaly’s stated six-step design process, supported by the site’s “20+ years experience” positioning.
Target platform: LinkedIn and Instagram Reels Target length: 40 seconds
Exact spoken script:
Hook, seconds 0–3: “A 15% improvement in task efficiency and satisfaction can start with accessibility.”
Body: “In my Publicis Sapient work, redesigning complex workflows for accessibility raised task efficiency and satisfaction by 15%. It also held WCAG compliance across platforms used by millions and across multiple languages. My quick tip is to bring accessibility into workflow redesign from the beginning, not as a final check. It improves the experience for people and gives teams a clearer standard to design against.”
Closing CTA: “Save this for your next workflow review, and message me if accessibility is part of your product challenge.”
On-screen text overlays in addition to burned-in captions: “Quick tip” → “+15% task efficiency and satisfaction” → “WCAG compliance” → “Platforms used by millions” → “Multiple languages” → “Design accessibility in from the beginning.”
Content pillar and real reference: Practical education — Publicis Sapient accessibility work that raised task efficiency and satisfaction by 15% while holding WCAG compliance across platforms used by millions and multiple languages.
Target platform: LinkedIn and Instagram Reels Target length: 45 seconds
Exact spoken script:
Hook, seconds 0–3: “Are you building a website, dashboard, or app and need the UX to make sense?”
Body: “I am Yaser Nazzal, a UI/UX and product designer for GCC teams. Through Nazzaly, I help turn your vision into clear, scalable UI/UX and product design. My published portfolio includes work such as DP World Website, PIF, Discover NEOM, TAMM Abu Dhabi, and Riyadh Air Website. If you have a complex idea and need a design partner from strategy through launch and support, that is the kind of work I take on.”
Closing CTA: “Send me a message with your product, your goal, and where you are stuck, and let’s see if we are a fit.”
On-screen text overlays in addition to burned-in captions: “UI/UX & Product Designer for GCC Teams” → “DP World Website” → “PIF” → “Discover NEOM” → “TAMM Abu Dhabi” → “Riyadh Air Website” → “Currently accepting new projects” → “Book a Free UI Consultation.”
Content pillar and real reference: Offer and lead generation — Nazzaly’s “UI/UX & Product Designer for GCC Teams” positioning and the listed DP World Website, PIF, Discover NEOM, TAMM Abu Dhabi, and Riyadh Air Website case studies.
Target platform: LinkedIn and Instagram Reels Target length: 35 seconds
Exact spoken script:
Hook, seconds 0–3: “Want to see the kind of GCC work in my portfolio?”
Body: “Start with the case studies I have published: DP World Website, PIF, and Saudi Energy Website. They sit alongside government and enterprise work in my portfolio. I share the names because choosing a designer should feel concrete: you should be able to see the kind of work they have presented, then decide whether it is relevant to your own product. These case studies are a starting point for that conversation.”
Closing CTA: “Visit nazzaly.com, then message me with the product you are building.”
On-screen text overlays in addition to burned-in captions: “Portfolio proof” → “DP World Website” → “PIF” → “Saudi Energy Website” → “Review the work” → “Start the conversation” → “nazzaly.com.”
Content pillar and real reference: Portfolio credibility — the published DP World Website, PIF, and Saudi Energy Website case studies listed on nazzaly.com.
Target platform: LinkedIn and Instagram Reels Target length: 40 seconds
Exact spoken script:
Hook, seconds 0–3: “What should you look for before choosing a product designer?”
Body: “Look for evidence that the designer has published work you can actually review. My portfolio case studies include Discover NEOM and TAMM Abu Dhabi, alongside other website, app, government, and enterprise projects. I do not expect a case-study list to answer every question, but it gives you a concrete place to start: review the work, then talk through the problem you need solved.”
Closing CTA: “If you want to talk through your product before you start design, message me.”
On-screen text overlays in addition to burned-in captions: “Choose with evidence” → “Discover NEOM” → “TAMM Abu Dhabi” → “Review” → “Discuss” → “Decide” → “Message me before you start design.”
Content pillar and real reference: Buyer education and portfolio proof — the Discover NEOM and TAMM Abu Dhabi case studies listed in Yaser Nazzal’s portfolio.
Target platform: LinkedIn and Instagram Reels Target length: 40 seconds
Exact spoken script:
Hook, seconds 0–3: “Twenty-plus years of experience is not a substitute for a clear process.”
Body: “My site shares 20+ years of experience and 400+ products launched, across 10+ industries and 20+ countries. My portfolio includes Riyadh Air Website, Discover NEOM, TAMM Abu Dhabi, and DP World Website. The reason I share both the numbers and the work is simple: experience should be visible in the projects and the process, not just in a headline. That is how I want you to evaluate my work.”
Closing CTA: “If you want a designer with broad experience and a clear way of working, send me a message.”
On-screen text overlays in addition to burned-in captions: “20+ years experience” → “400+ products launched” → “10+ industries” → “20+ countries” → “Riyadh Air Website” → “Discover NEOM” → “TAMM Abu Dhabi” → “DP World Website” → “Evaluate the work and the process.”
Content pillar and real reference: Proof and positioning — the site’s 20+ years experience, 400+ products launched, 10+ industries, and 20+ countries claims, alongside the listed Riyadh Air Website, Discover NEOM, TAMM Abu Dhabi, and DP World Website case studies.